Digital Business and Revenue (PADE)

Digital Business and Revenue (PADE)
PADE (Puppetry Arts Digital Evolution) is a project that aims to increase access to digital tools, resources and skills for puppeteers, multidisciplinary artists and arts organizations. Through this national initiative, we will share, learn and plan how best to implement digital knowledge and tools into individual and joint digital discoverability, marketing, and strategic future plans.
- The Fundamentals Series – October 18 to December 4, 2021 — Click to view Recordings and presentations
- Beyond the Fundamentals (From Search to Discoverability – 5 workshops) – January 12 to February 2, 2022
- Understanding Digital Business Opportunities and Revenue Models (3 workshops) – February 16 to March 9, 2022
The Project Partners
Workshop 1 – Understanding the Digital Value Chain – 90 minutes
Wednesday, February 16 (register here) or Saturday, February 19, 2022 (repeat – register here)
- From digital creation, production, marketing, dissemination, presentation and archiving
- Review tools and methods
- Relate them to the opportunities stemming from new digital business models in the arts
- Where to go for training and mentorship
Workshop 2 – What does a hybrid (digital – in person) business model look like – 75 min
Wednesday, February 23, 2022 (register here)
- Review business model canvas based on example of a typical bricks and mortar puppetry company
- Review business model canvas of a new breed of performing arts company and arts festivals/presenters – hybrid model
Workshop 3 – Developing new Revenue streams – 75 min
Wednesday, March 9, 2022 (register here)
- Review new kinds of Canadian digital tools that enable new kinds of revenue streams for participants
- I want to Showcase
- ThePitch.ca
- The Public Place Network
- Side Door Access
- Other initiatives
- How can organizations use these tools and how do they differ from existing dominant online players like YouTube, Vimeo, Facebook, Instagram and the like.
- Ways to collaborate to optimize the new tools and build resilient organizations with access to more diversified revenue streams