Welcome to Making Tomorrow Better

Taking Digital Action in the Performing Arts


Stay Connected & Follow us

Simply enter your keyword and we will help you find what you need.

What are you looking for?

Good things happen when you narrow your focus
Welcome to Conference

Follow Us

  /  Re-building your website in 7 days!

Re-building your website in 7 days!

Atlantic Presenters Association

Re-building your website in 7 days!

by Atlantic Presenters Association
341 people viewed this event.

If your website is more than 3 years old, the odds are high that it does not perform adequately on today’s internet.

In this powerful workshop we show you how you can re-built your website in only seven days from start to finish. We will begin with a holistic self-assessment of your current online presence. Grounded in an understanding of how well your current overall web presence works for you, we’ll then focus on the key questions in contemporary web design.

This session goes far beyond traditional web usability, navigation, user interface design and content. It is focused on getting you to be IN the web, and not merely have a website ON the Internet.

It includes the latest strategies for tackling mobile access to your web content, voice-based personal assistants (Siri, Alexa), video content, structured data for search engines and both essential traditional search engine optimization and the new mechanics of web 3.0 and discoverability through structured, open and linked content.

Inga Petri, Workshop Leader

Inga founded Strategic Moves, an insight-based independent consultancy that thrives at the intersection of  research, strategy and marketing, in 2007. She founded the Digital Innovation Council for the Performing Arts, following her seminal conference presentation, Breaking the Fifth Wall: Digitizing the Performing Arts and co-wrote Digitizing the Performing Arts: An Assessment of Issues, Challenges and Opportunities (2017, CAPACOA).

In addition to leading Making Tomorrow Better, Inga is managing several major digital projects: ThePitch.ca: Online Showcase for the Performing Arts; designed a needs assessment and feasibility study process for a Creative Hub at the intersection of art, creativity and technology in Whitehorse, Yukon; delivering on a profound rethink of how to make online conferences awesome on behalf of the BC Museums Association and Heritage BC. Inga leads the Digital Strategy development for Western Arctic Moving Pictures Society in Yellowknife, NWT. Amongst a number of other digital projects in the arts sector, Inga is the Northern Canada representative for ArtsPond’s DigitalASO. Finally, Inga is currently collaborating on a proposal to the Canada Council for the Arts to build a digital dissemination platform for the performing arts.

While Inga makes her home in Whitehorse, Yukon, she continues to work with arts and culture organizations digitally and face-to-face across Canada.

Inga Petri, Workshop leader

Date And Time

2020-09-25 - 02:00 PM (ADT)
2020-09-25 - 04:00 PM (ADT)




Zoom online conference

Registration End Date


Share With Friends